GET TO KNOW US.

Michelle Latta

DIRECTOR OF INNOVATION & 

BRAND STRATEGY 

Michelle has spent her 25-year career helping small, mid-size, and Fortune 500 brands grow through marketing and business strategy. She has worked at TBWA Chiat/Day in Los Angeles, known for campaigns such as Apple's Think Different and the Energizer Bunny. Michelle later moved to Pittsburgh working in the city's largest marketing communications firms. She is recognized for her ability to help companies innovate and change. Michelle is a graduate of the University of Maryland.

Jennifer Perkins

DIRECTOR OF COMPANY &

CUSTOMER INSIGHT

Jennifer is a brand planner with 30 years of experience. She has worked at Saatchi & Saatchi, NY and Hal Riney in San Francisco. Her command of research techniques and the ability to uncover brand and consumer truths help deliver powerful insights for clients. Jennifer holds a degree in Sociology and Anthropology from Western State College. She is a Riva trained moderator and received design research certification through the Luma Institute.

Team Member Experience:

Abreva

Aquafresh

Campbell's Soup

Canadian Club

Carnegie Mellon University

Clif Bar

Contigo Health

Duquesne University

GlaxoSmithKline

Greater Fort Lauderdale CVB

Hawaii CVB

Highmark Health

Horizon Healthcare

Infiniti Automotive

Marmot Outdoor Gear

McDonald's

Mohawk Flooring

My M&M's

Nationwide Insurance

Pennsylvania Lottery

Rite Aid

Sensodyne

SAP&DC

Sprint

True Value Hardware

United Way of Southwestern PA

University of Pittsburgh

Zone Perfect

Marilyn Kail

DIRECTOR OF STRATEGIC INTEGRATION

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Marilyn has spent her career developing integrated marketing campaigns that build brand visibility and business. Among her many accomplishments, she founded the Marketing and Communication Department at Carnegie Mellon University. Prior to CMU, Marilyn led PR at MARC USA, working on brands such as True Value and Rite Aid. 

Kevin Kennedy

CREATIVE DIRECTOR

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Kevin brings a creative voice to the room during innovation and brand development. He helps teams break assumptions and see beyond "what is," to explore "what could be." His experience spans a wide berth of industries, including deep knowledge in education, health care, technology, manufacturing, professional services, and non-profit work. Kevin holds a B.F.A. in Design from Carnegie Mellon University, and is a graduate of the Entrepreneurial Fellows Center at the Joseph M. Katz Graduate School of Business at the University of Pittsburgh.